My name is Virginia, I am a seasoned marketing professional with over fifteen years in omni-channel marketing, specializing in creating captivating brand identities that resonate with consumers. As a highly skilled brand builder, my unique blend of strategic thinking and creative flair allows me to transform brands into memorable experiences.

What I can bring to the table:

Creating Authentic Brand Stories: My ability to weave compelling narratives for your business and your products sets me apart. I understand that a brand’s story is as important as the product itself, and I excel at conveying authenticity.

Crafting Differentiated Brand Identities: I’ve successfully developed distinctive brand identities that stand out in a crowded market. Whether it’s through label design, storytelling, or visual appeal, I ensure that each brand has a unique voice.

Navigating Challenges: In a competitive landscape where brands are doing anything they can to stand out, I’ve overcome challenges by emphasizing what makes each brand special. I have the ability to find unique selling points that resonate with consumers.

 Brand Management: I have successfully nurtured and elevated brands through compelling storytelling, creative content development, and consistent messaging across all channels. My experience includes product development and innovation, packaging design, and brand positioning. 

Creative: This is where I thrive - working at a variety of large and small organizations, I have had the pleasure of collaborating on creative in a multitude of ways. From self-taught design programs, to creating compelling and inspiring briefs, I am passionate about the impact of creative for brands.  

 Results-Driven: My track record includes driving revenue growth, expanding market share, and enhancing brand equity. I thrive on measurable outcomes and am committed to achieving success.